We’re thrilled to announce that MPID student Ms. Maham Rana has published her research paper in the Journal of Development and Social Sciences! Titled “Exploring the Staging of Experiences and Success Factors of Theme Parks Through an Integrated Product Development Approach,” this work offers valuable insights into the dynamics of theme park success.
Under the mentorship of Assistant Professor Ms. Fariha Saeed, whose expert guidance was pivotal throughout the research process, Ms. Maham collaborated with Ms. Mona Gulzar. The study involved comprehensive surveys conducted among visitors to various outdoor amusement parks in Punjab, revealing critical factors that enhance the visitor experience.
To explore the findings and their implications further, please visit: