The Board of Studies of the Product and Industrial Design Department (PID), Faculty of Architecture and Planning, at University of Engineering and Technology Lahore consists of accomplished academicians, professional designers, industrial experts, and industry representatives dedicated to strengthening the quality of design education and professional practice in Pakistan. The Board serves as an important academic and advisory body responsible for curriculum development, review of academic policies, integration of emerging technologies, promotion of interdisciplinary research, and alignment of educational objectives with contemporary industrial and market requirements. Through regular consultation and collaboration with professionals from diverse design and manufacturing sectors, the Board ensures that the department maintains international academic standards while addressing local socio-economic and industrial challenges.
The Board also plays a significant role in enhancing industry–academia linkages by incorporating practical knowledge, innovation-driven approaches, sustainability principles, and user-centered design methodologies into the academic framework of the department. The collective expertise of the members contributes toward fostering creativity, technical excellence, entrepreneurial thinking, and research-oriented learning among students of Product and Industrial Design. Furthermore, the Board actively supports the development of future designers capable of addressing contemporary challenges in product development, manufacturing systems, furniture design, packaging, visual communication, and industrial innovation.
The distinguished members of the Board include:
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Ali Maqsood — Production Manager at Tetra Pack Pvt. Ltd
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Faran Saleem — Design and Marketing Consultant at Nexus AMR
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Huma Dar — Team Lead Design at Enza Home Pakistan
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Asad Bilal Ahmed Gondal — Managing Partner and Creative Director at Emberlin Studios
Their professional expertise and practical experience provide valuable insight into contemporary industrial practices, innovative design strategies, and market-oriented approaches, thereby strengthening the department’s commitment to academic excellence, professional competency, and industry engagement.